CT Biz Blogs

On my to-do list since March has been to write about the upcoming SOBCon , put on by Liz Strauss and Phil Gerbyshak

It’s going to be in Chicago, on May 11 - 12. I just realized that the block of rooms reserved for this will be released today, so you have to move fast if you want to be at the convention hotel.

Having met Liz and read her blogs for years, I know she is one blogger who really gets it about creating relationships. Here’s what’s on the agenda at SOBCon:

Together we will strategize, discuss, and learn how to

• respect that in business and blogging all things are based in connecting relationships
• treat our blogs like a business, or a business-like hobby
• define a vision for our blogs that inspires others to be part of it
• identify like-minded bloggers whose blogging goals match our own
• evaluate our work through the eyes of a first time reader
• use links, trackbacks, and comments to lead to increased participation, extended reach, and relationships that could develop into business ventures
• ensure that navigation, in presentation, and in all reader experiences, is intuitive, simple, and elegant
• know our brand values as readers define them and be able to articulate the unique and remarkable values we offer
• understand basic tools that are useful in adding video, podcasting, social media, and voice commenting
• reach out beyond the blogosphere to nonblogging readers to become a resources they rely on
• recognize the traits and characteristics of a successful and outstanding blog

Presenters with specialized experience, will get the conversation started, and together presenters and attendees will work interact to get you where you need to go - to take your blogging to the next level.

What’s not to like? I think the price is reasonable for two days of learning, networking, and sharing ideas.

I’d be there if I could, and I think anyone who can make it should go. Speaking as someone who comes to blogging because of fascination with its technical aspects, I could sure use the info being shared at the con. You can learn more about successful and outstanding blogging in two days in Chicago than what some bloggers are taking years to figure out, if they do at all.

Technorati : SOBCon07