Bringing blogging to your business!
As I mentioned yesterday, I’m at BlogHer 06, and I’ll be glad to ask your questions, if you put them in the comments. I tried to post this last night, but the site was apparently down for a bit. Seems ok now.
Here are the sessions for Day Two that I plan on attending today (except for early morning yoga)– what would you like to know about them? Ask questions in the comments, if you’re curious.
To tell you the truth, I don’t care about the gender part — I just want to talk tech!
I’m very much looking forward to this one.
I love that this conference is so wired — people have laptops open at every table, wi-fi connections (sometimes flaky when lots of people are logged on), plenty of plugs for laptops. It’s great.
But, just like at work, it’s tempting to check email while people are talking, instead of listening and taking notes!
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Watch for BlogHer Business in March 2007, and Business Smart Tools 2007 in May!
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August 1st, 2006 at 11:13 am
Sabine - you truly are a techno geeky type aren’t you? I think the Blogher conference would frighten the pants off me somehow! - However, my genuine thought about blogging is - is it passe? Are blogs being done to death and the business aspect has missed the point somehow. Much of the business blogging seems to be a good talk talk - everyone slapping everyone else on the back - but not really ‘doing’ anything. Marketing blogs are the worse for this - interesting, but I sorta miss the point. I can’t begin to count the number of ‘approaches’ I’ve had talking about why I blog - interview after interview about how I got into it, what it means mfor me, what a great thing this authentic marketing is - then its like a merry go around - but where are the customers - they have to be the bottom line for the business blogger - and so very many of my real come back on a regular basis customers don’t understand a blog anyway. I am desperate to start podcasting - a way of taking Eie Flud upto another level, pull it out of the blogosphere mire - but maybe that will just change the questions - why are you podding? what does podding do for you?
I really do understand why I blog - I’m just not so convinced it does what we all say it should do.
There - that should give some room for discussion.
Heather - still a bloggin’
Have a great conference though
August 1st, 2006 at 1:35 pm
Good questions, Heather!
The BlogHer conference wasn’t geeky at all (well, not entirely). I highly recommend it to anyone. I’ll be posting more details when I’ve somewhat gotten over my jet lag.
You raise some good questions here, too. We need a reality check on blogging from time to time.
My take is that, except for a few, blogging is still more about *potential* than results. It’s definitely done some good things for a few high-profile types, such as the guy who has the English Cut blog.
The rest of us are still feeling our way through.
It’s tough being ahead of the curve.