Bringing blogging to your business!
I’ve been working with Creative Concepts to create a blog for Matthew Cossolotto’s book, HabitForce!, and his workshops. It’s up and running, and I’ll be providing the technical assistance and blogging know-how so that Matthew can concentrate on the writing.
We decided to use WordPress.com for the blog — it has more features than Blogger in some areas, such as built-in anti-spam protection via Akismet.
Matthew is a natural at blogging — 15 minutes after I emailed him his login information, he had the first post, about his upcoming radio interview, already published. Part of that is due to WordPress’s ease of use for writing posts, but it’s also due to Matthew having a lot going on, a lot to say, and a willingess to try new things — to explore and experiment. As a writer, speaker, and teacher, he’s exactly the type of person who needs to have a blog.
It’ll be interesting to watch as his blog grows and becomes part of the blogosphere and I’m excited to be a part of that. Within the bounds of client confidentiality, I’ll share what I can, here.
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Watch for BlogHer Business in March 2007, and Business Smart Tools 2007 in May!
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