I think it’s important to have your own domain name for your blog, as I’ve said in several posts, such as this one on What you need to begin blogging (item #3). In that same post, I also mentioned Jakob Nielsen’s article about weblog usability , and his warnings.
His point, and it’s a good one, is that unless you have your own domain name, you don’t really own your blog. It’s actually owned by whoever is hosting it, like Blogger, or AOL. They can decide to change your service at any time, and if you don’t like it, you’ll have to move your blog to a new address, losing any “link equity” you’ve built up. That means that all the inbound links you’ve gotten, which help people and search engines find you, will be broken. (more…)
![email address: ctbizblogs [at] gmail.com](http://www.ctbizblogs.com/wp-images/email.png)
