CT Biz Blogs

Here’s an article from the San Francisco Chronicle on the business of blogging.

It’s a good overview of what some small businesses are doing and how it’s helped them.

Some analysts suggest that blogging presents an ideal marketing opportunity for small business — that blogging is in fact better suited to the needs of small firms than large ones.

“For small, small businesses that have little money for advertising and don’t have a Web site, a blog can become your Web presence,” said Paul Chaney, an Internet marketing expert with Radiant Marketing Group in Mississippi

Yet another great example, not from Connecticut, but it shows you what you could do with a weblog, if you have a restaurant.

This restaurant weblog from North Conway, New Hampshire, is very professional looking. It’s created using Typepad, a hosted blogging service.

They post about upcoming events at the restaurant and area, food, recipies, and even a video on how to eat spaghetti!

Their site is full of sidebar links and photos, including photos sent in by customers.

When you see this site, you feel as if you were there in North Conway.

Signs Never Sleep is the weblog of the Lincoln Sign Company, in New Hampshire.

They feature great photos of work they’ve done, and use an informal style which makes you feel right at home.

Here is a weblog from South Windsor, CT. Folks from Gerber Scientific Products created a blog using Blogger, the fastest, cheapest, and simplest way to start blogging.

They use it to showcase what their customers have done with their products, give tips, and explain features.

This is a great way to personalize a company, and connect with customers.

I passed by their building, going to and from work, for many years — never knew what they did. Now I do!